Corporate Social Responsibility and Social Investing - guest blog by Martin Williams
Beyond chequebook CSR
As the gap between the rich and the poor widens to unprecedented levels – we unashamedly tolerate the need for food banks in the UK in the 21st century – business is frantically searching for attention grabbing brand differentiation to combat ever-greater competitive pressures. For over 50 years one way that businesses have attempted to differentiate is through the auspices of Corporate Social Responsibility (CSR).In parallel, we are now seeing the emergence the social venture economy that is spawning profitable hybrid enterprises that trade for social good, driven by a new breed of social entrepreneurs.
When Jamie Oliver stretched his brand...